Launch free. Pay when you grow.
Start on a real store for $0. Plans scale with your traffic, not with surprise fees. No lock-in, cancel anytime.
Free
Launch a real store on your own domain. Pay only when it grows.
- 1 store, 1 theme, live on your domain
- Full AI store build
- Brand-true section library
- Fast headless storefront
- A/B tests & upsells
- Remove GemBoss badge
Starter
Your first real storefront, driven by you.
- Everything in Free, badge removed
- Basic A/B tests & 1 upsell
- Brand-fidelity scoring
- AI product imagery
- Blazing-fast Core Web Vitals
- Email support
- Personalization & funnels
- Multi-store
Growth
Scale conversion with the full optimization suite.
- Everything in Starter
- Up to 3 stores
- Full A/B testing suite
- Personalization engine
- Sales funnels & landing pages
- Bundles & cart upsells
- Heatmaps & scroll maps
- Conversion analytics
- Higher AI limits
- Priority support
Managed
We run it for you. A dedicated operator builds & optimizes.
- Everything in Growth, done for you
- Dedicated operator (your CSM)
- Weekly build & optimization
- Ongoing CRO & A/B program
- Attention (pointer) maps
- Store maintenance & QA
- Multi-market & localization
- Private Slack channel
- Monthly performance report
- White-glove onboarding
- Priority roadmap access
- Always-on monitoring
A real team runs your store. The AI just makes them 10× faster.
On Managed, you get a dedicated storefront operator who builds your store, watches the numbers, and ships improvements every week. GemBoss's AI does the heavy lifting; a human owns your result and keeps everything maintained.
- Build & launch. Your store live in days, not months
- Optimize. Ongoing A/B tests, upsells & copy for conversion
- Maintain. Updates, fixes & QA handled, nothing breaks
- Support. Private Slack, monthly review, you approve every change
Every plan, side by side
| What's included | Starter | Growth | Managed |
|---|---|---|---|
| Build | |||
| AI store build (headless) | ✓ | ✓ | ✓ |
| Section library + GemPages copy & media | ✓ | ✓ | ✓ |
| Stores included | 1 | 3 | 3+ |
| Who builds it | You + AI | You + AI | Your operator |
| Optimize | |||
| Self-optimizing A/B tests & upsells | Basic | Full | Full |
| Personalization & funnels | ✓ | ✓ | |
| Analytics dashboard & higher AI limits | ✓ | ✓ | |
| Done-for-you conversion optimization | ✓ | ||
| Dedicated storefront operator (CSM) | ✓ | ||
| Support & maintenance | |||
| Maintenance, updates & QA | Self | Self | Managed |
| Support | Priority | Private Slack | |
| Monthly strategy review | ✓ | ||
Questions, answered
What's the difference between Starter and Managed?
On Starter you drive GemBoss yourself. The AI builds and runs the store, you make the calls. On Managed, a dedicated storefront operator does it for you: build, launch, ongoing conversion optimization, and maintenance. You just approve the work in a private Slack channel.
Who actually runs my store on the Managed plan?
A dedicated operator (your CSM) backed by the GemBoss AI. They own your result: building the store, running A/B tests and upsells, fixing issues, and reporting on the numbers every month. The AI makes one person as productive as a whole team.
What does "maintenance" cover?
Everything that keeps the store healthy. Theme and section updates, speed and QA checks, fixing anything that breaks, and keeping copy, media, and offers current. On Managed and Partner it's handled for you; on Starter the tools are yours to run.
Who owns the store GemBoss builds?
You do. Everything lives in your store, on your domain, built on the open Dawn + gem section framework. A fast headless storefront. No lock-in, no proprietary runtime. Cancel anytime and your storefront keeps working.
Is there a discount for annual billing?
Annual billing saves 20% on Starter, Growth and Managed. Toggle "Annual" above to see the adjusted per-store price. Partner is custom volume pricing. Talk to sales.
Ready to hand off your storefront?
Book a call and we'll show you a live build on a store like yours, then run it for you.