A storefront that sells for you.
From your brand, GemBoss builds your store, landing pages, and funnels, then A/B-tests and optimizes every page for conversion. Growth on autopilot, in your control.
- Rewrote 6 product descriptions
- Added a volume-discount bundle
- Launched a PDP A/B test
What GemBoss gives your brand from day one
Built by the team behind GemPages, the Shopify page builder 100,000+ brands already trust to ship high-converting stores.
It sits on top. Nothing migrates.
A layer on the Shopify store you already run, not a store to move to. A fast headless storefront, on your Shopify store.
- Your Shopify, untouched. Catalog, checkout, orders and every app stay exactly where they are.
- Headless-fast. A brand-true storefront on Dawn + the gem framework, sub-second loads on your domain.
- No lock-in. Open Dawn + gem framework, your domain and data. Cancel anytime, it keeps running.
Learn → Build → Improve. One loop.
GemBoss learns your brand, builds a store from it, then keeps improving that store to convert better. One loop, and you approve every change, end to end.
Learn your brand
Point GemBoss at any live store. It reads the real sections, layout, and brand look, pixel-faithful, not guessed.
How it learns →Build the store
A brand-true store is assembled from conversion-ready sections, with on-brand copy and imagery, then scored for fidelity before it ships.
See the theme engine →Keep improving
It keeps working after launch: content, media, upsells, and edits, with every change reviewable before it goes live.
Meet the operator →One funnel, from the ad to the second order.
Point GemBoss at your ad and it builds the whole path that turns the click into a customer, then brings them back.
The ad
Your Meta, TikTok or Google traffic lands here. GemBoss reads the angle and builds to match it.
Pre-sell page
AI advertorials and listicles that earn the click before the product page asks for the sale.
Sales page
A brand-true product or landing page, sub-second fast, with upsells and bundles built in.
Checkout
Your Shopify checkout, untouched. Nothing to migrate, nothing to break.
Come back
Store events sync to your email and SMS flows, so returning shoppers land on a page tuned to them.
Every stage is A/B-tested, and you see exactly where shoppers drop off. See the full funnel →
Your storefront, on autopilot
One workspace, one dial for how hands-off you go. Watch it capture a reference, compose the theme, and stage every change. Nothing hidden.
- Suggest, Co-pilot or Autopilot. You move the dial, it never moves itself.
- Chat to build, approve from Telegram on your phone.
- Human approval on every write. Nothing auto-publishes.
- Personalized to each shopper. Your catalog, domain and data, always yours.
Made for the brands that live on conversion
GemBoss tunes its section library, copy, and imagery to your category, with deep playbooks for beauty, fitness, wellness, and supplement brands.
Launch in an afternoon
A brand-true store with no agency and no theme wrangling. Start from a reference you love and make it yours.
Start free →Ship client stores at volume
Consistent quality across brands. Capture a brief, compose, and hand off a reviewable build for sign-off.
Talk to sales →Run a portfolio from one workspace
Reuse sections across brands while keeping each one on its own voice, domain, and data.
See enterprise →Your store, still yours
Do I have to leave Shopify or migrate my store?
No. GemBoss is a layer on top of your existing Shopify store. Your catalog, checkout, orders, and apps stay put. The storefront ships headless, on top of the store you already run. No migration, no re-platforming.
Does the AI publish changes on its own?
Never. Nothing auto-publishes. Every change: copy, media, layout, upsells. Is staged for your approval before it goes live. You're the operator; GemBoss does the work.
Do I need to code or design?
No coding or design skills required. Point GemBoss at a reference, connect your catalog, and it composes a brand-true store. You guide it in plain language.
What's the difference between Self-Serve and Managed?
On Self-Serve you drive GemBoss yourself. The AI builds and runs the store, you make the calls. On Managed, a dedicated storefront operator (your CSM) does it for you: build, launch, ongoing conversion optimization, and maintenance. You just approve the work in a private Slack channel. Annual billing saves 20% on both.
Who owns the store and the data GemBoss builds?
You do. Everything lives in your store, on your domain, on the open Dawn + gem framework, a headless storefront you own. Analytics live in your account and export to a clean CSV anytime, on every plan. Cancel and it all leaves with you.
Ready to launch?
Put GemBoss to work on your storefront. Brand-true, blazing fast, and optimizing conversion on autopilot, with you in control of every step.
Talk to a human → hello@gemboss.com · We reply within one business day.














